Burger King Scores Sponsorship Deal with Spanish Club Getafe
Fast food fans will really relish Burger King's new sponsorship deal with Spanish side Getafe. The Madrid-based club has struck a whopper of a deal to have the burger chain's logo plastered across its shirts for the 2009/10 season.The deal is a major coup for Burger King, which is looking to expand its reach into Spain. Getafe is a popular club with a large fan base, so the sponsorship is sure to give the burger chain a lot of exposure.This is not the first time that Burger King has sponsored a soccer club. In the past, the company has had partnerships with Real Madrid and Valencia. However, this is the first time that Burger King has sponsored a club in Spain's top flight.
For Getafe, the sponsorship deal is a welcome boost. The club is in need of new revenue streams, and the money from Burger King will help to fund new signings and stadium improvements.
The sponsorship deal is a win-win for both Burger King and Getafe. Burger King gets to increase its brand awareness in Spain, and Getafe gets to boost its revenue.
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